Blue is perfection. It can be considered the safest colour in the spectrum as its shade can be used to connote almost anything from royalty to creativity, and everything in between, depending on its shade. This, however, requires careful consideration to decide and choose the right shade of blue to target the specific audience to make your product desirable to them. While darker shades of blue are considered more professional and appeal to the older generation, lighter and brighter shades of blue appeal to the youth as they are softer and signify creativity. The instant likeability that blue offers can be attributed to the fact that it is the colour of the sky, as well as water, which are both the essence of being timeless, eternal and harmonious.
Application in Plastics Market
Being one of the primary colours, blue has an extensive demand as well as application in the plastics market. REPIN Masterbatches, the leading masterbatches producer from India, declares that blue colour masterbatches are among those colour masterbatches that are in demand all year round, and by different plastic product manufacturers. Technology and electronics, the healthcare sector as well as the finance sector utilize the colour blue in their products the most, and to some extent (lesser comparatively), even the food packaging industry. The reason why these industries choose blue as their representative colour is that blue symbolizes honesty, dependability and harmony.
You can choose from the multitudes of shades blue has, with pinpoint accuracy with the help of REPIN’s spectrophotometer, which can exactly match any colour you have in mind with flawless efficiency. To know more, or have a look at our colour guide, visit www.repinmb.com.